Content Planning for Responsive Design

Taking form and function to the next level, we must pay close attention to content when adopting Responsive Design for our e-Commerce websites.

If you’re considering an e-Commerce website built with Responsive Design, you’re probably in at least one of these situations:

• You need a mobile-friendly site to stand up to competitors
• Your current site and/or platform is outdated and you need a redesign
• You need to push your company forward into the mobile market

Outgrowing your e-Commerce solution can have serious repercussions on your business. Not only do you lag behind your competition, you fail to effectively meet customer needs, business processes become increasingly clumsy, and poor integration will create more problems than it solves. Updating your e-Commerce solution to one that is truly integrated on all levels with your ERP is a step in the right direction.